Marley Kaplan

AI systems already display vision, language and controlled motor skills, but researchers are looking to answer the question: ‘When will we have robots that can do housework, communicate in natural language conversations and defend themselves against discrimination?’

Business Insider Nordic contributor Marley Kaplan took the pulse at Slush 2017 in Helsinki to see what giants like Tesla, Porsche and Mercedes-Benz are working on.

Three of the world’s leading contemporary artists — Jeff Koons, Marina Abramovic and Olafur Eliasson — collaborated with Acute Art, the first virtual reality (VR) arts platform, to develop the relationship between human expression and technology.

This playbook encapsulates best practices for retailers to leverage location data for marketing and customer service throughout the consumer purchase journey. For the purpose of this document, we simplify the consumer journey to the four major stages: consideration, evaluation, purchase, and loyalty.

A leader in retail transformation, MikMak founder Rachel Tipograph shows how humorous videos can help shoppers find what they want from almost wherever they are online.

Imagine walking into a store and being greeted by a 4-foot tall friendly robot that can help you with almost any general query. You might not have to imagine much longer, as 2017 is the year SoftBank Robotics' Pepper the robot might be coming to a retail location near you.

The smart home showing at CES 2017 lays out the future of the smart home industry --interior designers and architects will be called upon to join forces with technologists, much in the way that fashion designers and gadget developers have been co-creating wearables in recent years.

I am on the judging panel for the Warc Innovation Awards 2017. Warc is looking for innovative strategies that might use new technology, or that might use old technology in a new way. A winning entry might show how a brand’s products or services were transformed, or show how innovative thinking disrupted category conventions.

This past month, I was invited to Stockholm to share a keynote presentation on the trends culminating towards a smarter world. The event, named JAUNT, was the first chapter in a series of innovation hackathons hosted by Stockholm-based innovation agency NINE. The focus of this event was smart paper, which I find to be a rising star in the IoT smart objects ecosystem since its origins are truly analogue. This event triggered me to dive deeper into the concept of smart paper and its applications...

In collaboration with the NINE Agency (now GROW) benefactors, BillerudKorsnäs, Jaunt Chapter 01: Smart Paper unfolds for the first time on 2 December, 2016 at A House as a 12-hour workshop event that challenges guests to develop projects using this year’s theme of Smart Paper and based on pitches put forth by renowned brands in the industry categories of Fashion, Food, Sports, and Health & Beauty. In Chapter 01, we will explore, play, ideate, and prototype around how smart paper and the internet of packaging (IoP) can, and will, impact everyday lives by changing the way consumers interact with products, brands and each other.

If you think Pokémon Go is ‘Game Over’ – think again. The augmented reality app that gained more traction than daily Twitter users within days of its launch is holding ground on mobile home screens around the world. Brands take note: audiences on the move have the power to act and brands have the power to influence and convert. Pokémon Go is a bridge between the physical and the digital that is lead by location, inspired by content and is delivered within a specific audience mindset.

During a Brand Innovators panel hosted by Kinetic Worldwide on Sept. 27, marketers from Cadillac, Casper and Kellogg’s shared the ways their companies had built physical touchpoints around their products, whether a restaurant or a community space in the heart of a city. As consumers migrate online, brands have been investing heavily in digital media, but establishing real-time interactions in the real world is still a vital piece of the brand building puzzle.

Discussion: Retailers Follow Pokemon Go | After simmering in the background for many years, Pokemon Go introduced augmented reality to the masses. While the phenomenon hit a nerve well beyond traditional gamers, was it something beyond the brand and childhood memories of Pokemon that drove it? Now that the AR and VR doors are open, retailers are starting to test how VR and AR can work for them by appealing to in-store shoppers.

This report offers an overview of observations and opinions on VR from a distinguished panel of over two dozen industry-leading voices in publishing, advertising, VR software, and developer platforms that IAB conducted from June through August, 2016. The findings offer a market snapshot detailing key takeaways, lessons learned, and future plans in the emerging field of Virtual Reality.

The day when consumers use wearables as stand-alone devices without the need for a smartphone has finally come, thanks to a new smartwatch. Samsung just launched its Gear S2 Classic 3G smartwatch in Italy with Italian telecommunications provider TIM and in collaboration with Gemalto, the company responsible for the security in many mobile and credit card payments. The smartwatch offers similar functions to other smartwatches on the market, like tracking fitness and receiving notifications, tex

Soon it will seem almost quaint there was a time we looked at voice assistants as virtual friends who lived in our pockets and answered our questions. After all, in a few short years, voice-enabled assistants like Alexa, Siri and Cortana have far surpassed the skillset of any real-life human assistant. And that likely means this is the point for an obligatory reference to Samantha in Her or Jarvis in Iron Man. And that’s because voice technology really does have the potential to change everyth

With the Olympics coming to a close, we discovered how technological advances and adoption curves made this year's games the most engaging yet. Where it can be argued that advances have the possibility to isolate, the Olympics—in the true spirit of the Games—is a unique case that showcases how technology connects people. From virtual reality to one-to-one SMS news updates, content reached us in contextually relevant ways that have not been seen in previous years. As broadcaster of the Olympics,

Consumers want personalized insights from wearables and at least one major brand is aiming to do just that. Some of that personalized knowledge also can ultimately be used to influence a retail purchase, in real time. In a presentation at the recent MediaPost IoT Marketing Forum in New York, Under Armour’s Doug Ziewacz explained that the company’s Connected Fitness segment is utilizing data from wearables to provide action-items individually tailored to each user. The Under Armour Connected F

The wearables sector is continuing to expand the IoT connected ecosystem that we will all be a part of in the not-so-distant future. Wearable data will be able to provide a host of new information to cross layer with existing data points. While there has been great progression in how seamless wearable technology has become for the consumer, the marketing industry is still far from leveraging the data into applicable advertising insights. Coming off of my wearables panel at this week’s MediaPost

The future of wearables will see convergence. This was a general consensuses from a panel of agency executives at the MediaPost IoT Marketing Forum this week. “Wearables can add another layer of context to data,” said Marley Kaplan, who heads innovation at Kinetic Worldwide. Chad Vavra, experience strategy and design director at Isobar, suggested that wearables will undergo a convergence and ultimately land on products that can track, monitor and sense multiple types of metrics. Vavra also sa